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(Design) Thinking No. 2. It starts with empathy!

handwritten post it note: it starts with empathy!


It’s a nearly unavoidable part of everyday life for most of us: identifying with other human beings. Some of us are better than others at doing, and it comes easily (perhaps too easily) to a few of us. Empathic relation is the discipline that’s at the core of design thinking. I’ll be examining that through some rhetoric and some examples.

Given the focus on people, why not proceed with a few historical celebrities? As we’ll see caricature is a really powerful part of the empathic process.

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This page contains a single entry from the blog posted on May 20, 2008 8:16 PM.

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